It is not just about the look, it is what you make of it and what is promises. This post could not have come at a better time.
I would like to think that fashion has an added value to the world, something more than just aesthetics. Of course beauty is important but times change, and we have bigger possibilities now, there should be more that we can make from a piece of clothing and it's design needs to tell the story behind it.
Last week was Design Week all over Denmark and other countries. Be it Fashion, Interior Design, Architecture, creatives all over the world gathered to share ideas, discuss about innovation and start new collaborations that would bring fresh ideas to life.
I was one of the fortunate ones, I had the opportunity to meet and discuss with some interesting people at the Copenhagen Fashion Week. Understanding each other's vision was what brought us together. This has helped me take another step forward, attracting like-minded people, gaining new knowledge and developing relationships.
Clothes should communicate, clarify their structure. A good design is explicit about its DNA and the promise that it makes. Not overly complicated, a simple and to the point design, self-explanatory.
The next design principle will be coming up next week, make sure to catch them all as they are all, of course, connected. Form Follows Feeling.